The Wildfire Story

At Wildfire, we take a lean and agile approach to gin-making. We experiment, iterate, and refine constantly to ensure that each batch is a one-of-a-kind creation. By embracing the changing seasons and collaborating with talented artisans, we create gins that embody the essence of both tradition and innovation.

Our background.

We started with an idea to explore everything gin has to offer.

At Wildfire Gin, we believe that gin should be an experience—an invitation to venture into new territories of taste and sensation. Our journey began with a simple yet profound idea: to create gins that are as dynamic and adventurous as the landscapes that inspire them. We are not bound by tradition; instead, we embrace innovation, crafting small-batch gins that push the boundaries of flavor and creativity.

Our process is deeply rooted in collaboration and exploration. By partnering with artisans, brands, and creators who share our passion for the extraordinary, we infuse each batch with unique stories and distinctive character. From the rugged Scottish Highlands to bustling urban landscapes, we draw inspiration from diverse environments, ensuring that every bottle of Wildfire Gin offers a new adventure.

We are committed to sustainability and authenticity, sourcing botanicals responsibly and prioritizing eco-friendly practices in our production. Our gins are more than just spirits; they are narratives in a bottle, each telling a story of discovery, craftsmanship, and the relentless pursuit of excellence.

Join us as we continue to explore, create, and redefine what gin can be. With Wildfire Gin, every sip is a journey, and every bottle is an opportunity to ignite your senses and embrace the unknown.

What We Do

Limited-Edition Gins

We produce handcrafted, small-batch gins, ensuring exclusivity and a unique experience with every release.

Bold Inspirations

Each gin is a celebration of unique botanicals, drawing from the flavours, stories, and sensations of the time of year.

Collaborative Spirit

We partner with brands, artists, and creators to craft gins that are truly one-of-a-kind.

Journey & Discovery

Wildfire Gin is more than a drink; it’s an adventure into new flavours, unexpected pairings, and exciting experiences.

Our Mission:

Crafting spirits, igniting exploration.

To craft distinctive, unique, and bold gins that surprise and excite, taking our subscribers on a journey through Scotland’s rich landscapes and into new adventures with creative spirit.

Our Vision.

Leading spirits innovation globally.

To blaze new trails in the craft spirits industry, we are committed to continuous innovation, evolving from our roots in gin to become a beacon of innovation across diverse spirit categories. We aspire to foster a community of explorers, united by their thirst for discovery and appreciation for artisanal craftsmanship, setting new standards for creativity and agility in the world of fine spirits.

Madge Wildfire: The Muse Behind Our Name

Madge Wildfire is a fictional character from Sir Walter Scott’s 1818 novel, The Heart of Midlothian. Born Margaret Murdockson, Madge is portrayed as a tragic and complex figure whose life spirals into madness following a series of personal misfortunes, including seduction, abandonment, and the loss of her child. Her character embodies themes of social injustice and lost innocence, serving as a poignant reminder of the consequences of societal rejection. Despite her turmoil, Madge displays moments of kindness and lucidity, notably aiding the protagonist, Jeanie Deans, on her quest to save her sister.

Her story embodies the untamed, the unconventional, and the misunderstood—qualities that resonate with Wildfire Gin. Just like Madge, we embrace the bold, the unexpected, and the untamed spirit of exploration.

Would you like to create your own Gin?Collaborate with Wildfire today.

Whether you’re a luxury hotel, a bold outdoor brand, or a creative business looking for something truly special, we offer bespoke gin collaborations tailored to your vision. Our custom gins are more than just spirits—they are crafted experiences, designed to capture the essence of your brand in every sip.

We collaborate closely with our partners to ensure every element—from the first botanical selection to the final pour—is a perfect reflection of what makes your brand unique. With limited-edition small-batch production, you’ll have an exclusive spirit that can’t be found anywhere else. Let’s create something bold, memorable, and truly one-of-a-kind together.

Our limited-edition gins sell out fast. Don’t miss your chance to join the expedition and get the next release before it disappears.

Charting our course

No two batches are the same. Each gin is a fleeting adventure, capturing unique botanicals and stories in every sip.

Outfitting the expedition

Whether it’s a fireside G&T, a standout gift, or a shared moment, Wildfire turns every occasion into something unforgettable.

Embark on the journey

Subscribe for exclusive, limited-edition releases delivered to your door. Ignite your senses. Embrace the Wildfire Spirit.

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© 2025 All Rights Reserved. Wildfire Gin is a trading name of Wildfire Spirit Ltd. and Dhu Brew.
All wholesale or retail purchases of gin or other alcoholic products are made through Dhu Brew Ltd., subject to availability and applicable licensing arrangements.

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